Introduction:
Affiliate marketing is a performance-based strategy where individuals or companies (affiliates) promote a product or service and earn a commission on resulting sales.

Definition:
In affiliate marketing, a merchant provides a unique tracking link to an affiliate. When someone clicks that link and makes a purchase, the affiliate earns a percentage of the sale.

How It Works / Examples:
For instance, a blogger might review a product on their website and include an affiliate link. When readers buy the product through that link, the blogger receives a commission.
Learn more on Wikipedia: Affiliate marketing.

Why It Matters:
Affiliate marketing allows businesses to expand their reach with minimal upfront cost and enables affiliates to monetize their content. For new ecommerce entrepreneurs, it’s a great way to drive traffic and boost sales.

Additional Resources:

• Explore affiliate networks like ShareASale or Amazon Associates for further ideas.